SOCIAL CONTENT
The Rock FM
Online Editor, 2014-2015
There was never a dull moment when I worked at The Rock FM. In any given day I could be filming, editing and publishing videos, writing EDMs, creating landing pages for promotions and trawling the web for content. It was a great experience for taking on a brand voice that is completely different from my own and catering to a very niche audience. The brand had very strong guidelines and an existing design template to follow so sometimes I was repurposing existing creative assets for different channels and other times I was creating my own content while sticking to those guidelines.
COOK BROTHERS BARS
Brand Manger, 2019 - 2021
My role at Cook Brothers Bars involved creating all online content for nine bars and restaurants across New Zealand. My main focus was achieving Reach on Facebook, Instagram and Mailchimp to get as many eyeballs across their content and create familiarity with each venue. A lot of the imagery used was created by me personally and the rest was captured during shoots that I organised and oversaw.
FLIGHT CENTRE X TOPDECK INFLUENCER TRIP
Freelance, 2018
When I was travelling through Europe, I was asked by Flight Centre if I would like to do an Influencer trip in collaboration with them and Topdeck. I did an Instagram takeover for the week of the trip, supplied them with photos each day for their Facebook and Instagram feeds and then provided a short video afterwards for social as well.